NEWS AND EVENTS
Soonow Drop One : Bold. Immediate. Individual.
Like life, time is never black and white. As soon becomes now, time and again, existences gain new dimensions and meaning, tinged with overtones of productive anticipation and tension. The bold color scheme of the SOONOW DROP ONE, and the expressive skull, are a spectacular celebration of individuality.
The ongoing, dynamic creation of time’s content is heightened by the product drop concept. This perfectly showcases rarity as luxury, as well as the importance of seizing the moment.